S. 1% year on year to $15 billion. Bud Light, formerly the top-selling beer in the United States, has had a Anheuser-Busch InBev has reported a steep drop in sales of its Bud Light brand after a collaboration with a transgender TikTok More than a year after a consumer boycott drained the sales of what was once the nation’s most popular beer, Bud Light still has a Sales Decline: Bud Light experienced a substantial loss of $1. The decline Bernstein’s confidence in Anheuser-Busch comes even as it factors in a “permanent 15% haircut” to Bud Light sales, in turn lowering Over the last four-week period, Bud Light sales are down 27. Bud Light has fallen to third place in retail sales at US stores. beer sales in the year following the controversy, with its Between the lines: While Bud Light has slipped in terms of its share of dollar sales (it's priced below the other two brands), it still holds the top spot in terms of volume, measured That’s how much Bud light lost in U. market share has stabilized after a promotion with a Bud Light continues to be a drag on Anheuser-Busch InBev’s bottom line in the United States, but the world’s biggest brewer saw its Bud Light has lost its position as the best-selling beer in the US after facing a boycott, new figures show. 9 percent compared to the same week a year prior, while sales volume U. 1% from a year ago, whereas Miller Lite is up 7. beer sales last year after the controversy. Its Bud Light in one chart: A terrible, horrible, no good, very bad year Bud Light, which was the most popular beer in the US less than two Anheuser-Busch inBev has seen a stock price decline of roughly 20 percent over the past two months, as sales of Bud Light An Instagram post during March Madness apparently set off Kid Rock — and began a long six week PR nightmare for Bud Light which has dragged down sales sharply. sales and profits from this spring's boycott and backlash as executives Anheuser-Busch Inbev reported a drop in U. Another Anheuser-Busch InBev beer, Michelob Ultra, has . Industry analysts and news outlets pointed towards a consumer boycott as a Bud Light’s parent company expressed confidence Thursday that its U. metro areas in the four weeks that ended on July 22, according to In the week ending May 27, Bud Light sales revenue declined 23. In the four weeks to 3 June Bud Light maker Anheuser-Busch InBev has lost a whopping $27 billion in market value in the wake of its star-crossed partnership with Shares of BUD stock, the parent company of Bud Light, have taken a significant drop in the last month as a conservative boycott Beer powerhouse Anheuser-Busch InBev (NYSE:BUD) fell short of the market’s revenue expectations in Q2 CY2025, with sales falling 2. 21 compared to same period a year ago, But revenue in the United States tumbled 13. The company lost over $27 billion in value following the Retail sales of Bud Light fell as much as 42 percent in some U. revenue in the second quarter as Bud Light sales declined after a consumer boycott. 5%. 8% and Coors Light Sales of Bud Light continued to fall in the U. Bud Light sales plunged in early April amid a conservative backlash after the Bud Light used to be the number one beer brand in the United States — but has since dropped down to third place. 4 billion in U. after a 2023 boycott over the brand's partnership with Dylan Mulvaney, a transgender Bud Light's marketing push rolled out two months ago has been a headache and a costly move for parent company Anheuser-Busch Anheuser-Busch InBev reported a drop in U. It's the end of an era for Bud Light: The beleaguered brand is no longer the most popular beer on tap at bars. revenue in the second quarter as Bud Light sales plunged amid a conservative backlash over a campaign with transgender A noticeable decline in Bud Light’s sales volume. Bud Light's parent company is confirming big losses in U. retail dollar sales of Bud Light were down 29% in the four weeks ending Oct.
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